How our social connections shape the information we encounter
Misinformation spreads most easily when identity biases and homogenous networks reinforce each other.
Learnings and Insights
Misinformation spreads most easily when identity biases and homogenous networks reinforce each other.
“TikTok is like a bridge,” one interviewee said. “It helps me get the important news in a condensed version, so I know what’s happening without having to spend 30 min waiting for the news channel and watching a million other…
The consumers of news and information, the people formerly known as the audience, have gone into the production side.
Ryan Y. Kellett started tracking his media consumption in May 2025.
Luck creates viral moments; communities build careers.