What creators want newsroom leaders to know about running successful partnerships from start to finish
While some newsrooms and independent creators have embarked on partnerships, it remains a source of largely untapped potential for both sides.
Learnings and Insights
Tag: News
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Why meteorologists are great creators
As the media ecosystem evolved, broadcast meteorologists were some of the first to embrace the digital transition.
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Why journalism from non-journalists is key to Sacramento’s newest nonprofit newsroom’s strategy
Abridged sees creators as a critical component of their mission to authentically cover the mosaic of communities that make up the region.
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TikTok users want their news accurate, digestible, and with a personal touch
“TikTok is like a bridge,” one interviewee said. “It helps me get the important news in a condensed version, so I know what’s happening without having to spend 30 min waiting for the news channel and watching a million other…